Read through your e-book out loud. This will highlight any complex sentences that are difficult to read. Remember, simplify.
You are also likely to come across many more grammatical errors that you may have missed.
3. KISS (Keep It Simple Stupid)
When you know a subject so well, you tend to make the assumption everyone else does too. What you think should be common knowledge may not be for your customers.
You need to explain things on your audience’s level. And because you don’t know what your customers may or may not know, it’s best to assume they have no prior knowledge.
Give them clear and detailed explanations so they can grasp a new idea. Provide links to further resources for those who need more information.
People tend to remember information that is first and last told to us. The bit in the middle can be easily forgotten.
Use this knowledge to your advantage by hammering home the most important points at the beginning and end of each chapter.
5. Interaction
Hold your reader’s attention by interacting with them. Stop and ask them a question. Create a pause with a new paragraph so they can consider the
question, and then give them the answer.
Illustrate certain points with personal stories from your own experience with the same problem your readers have. They’ll resonate and connect
with you more readily, than if you didn’t share anything of yourself.
